This approach is deeply rooted in the aesthetics of the late days of feel-good capitalism of the 1980s.
We channel the magic feeling that brands and companies gave their customers back in the days – long before moralization and cancel culture: Our clients are Supreme Clientele, and at business dinners we enjoy steaks, Perrier and cigars as we talk about the etat instead of the budget. To us, the 80s offer themselves as a fertile counter-concept to our taste- and gutless present.
Our Corporate Paradise is a declaration of love to big cars, musky perfumes and – above all – to unambiguity itself as we disassociate ourselves from today’s omnipresent ambivalence and irony and reject metalevels and postmodernism!
Our ode to the Good Old Days and to the Golden Age of Marketing is implemented by an adaptioon and a state-of-the-art update of the advertising aesthetics of that time.